View source for Dagbladet

{{Short description|Norwegian daily newspaper}}
{{About||the Swedish newspaper|Svenska Dagbladet|the 19th-century American daily|Dagbladet (Chicago)}}
{{Use dmy dates|date=March 2015}}
{{Infobox newspaper
| name               = {{Lang|no|Dagbladet}}
| logo               = Dagbladet logo.svg
| logo_size          = 200px
| image              = Dbforside.jpg
| type               = Daily [[newspaper]]
| format             = [[Tabloid (newspaper format)|Tabloid]]
| founded            = {{start date and age|1869|1|2|df=y}}
| owners             = [[Aller Media]] (99%), Dagbladets Stiftelse (1%)<ref>{{cite web|url=http://www.proff.no/roller/dagbladets-stiftelse/oslo/fondlegat/IG47KMG10NC/|title=Dagbladets Stiftelse – Oslo – Roller og kunngjøringer|website=www.proff.no|access-date=7 April 2018}}</ref>
| editor             = [[John Arne Markussen]]
| political_position = Formerly [[Liberal Party of Norway|Liberal Party]]
| headquarters       = [[Hasle, Oslo]]
| publishing_country = Norway
| language           = Norwegian
| ISSN               = 0807-2043
| website            = {{URL|http://www.dagbladet.no}}
}}
'''{{Lang|no|Dagbladet}}''' ({{langx|en|The Daily Magazine}}) is one of Norway's largest newspapers. It is published in the [[Tabloid (newspaper format)|tabloid]] format. It has{{Clarify timeframe|date=August 2025}} 1,400,000 daily readers on mobile, web and paper. {{Lang|no|Dagbladet}} is considered the main liberal newspaper of Norway, with a generally liberal progressive editorial outlook, associated with Scandinavian [[cultural radicalism]].{{Citation needed|date=August 2025}}

The paper edition had a circulation of 46,250 copies in 2016, down from a peak of 228,834 in 1994.<ref>{{cite web|url=http://www.mediebedriftene.no/Tall--Fakta1/Opplagstall/|archive-url=https://web.archive.org/web/20131204181804/http://www.mediebedriftene.no/Tall--Fakta1/Opplagstall/|url-status=dead|archive-date=4 December 2013|title=Opplagstall|website=www.mediebedriftene.no|access-date=7 April 2018}}</ref> The editor-in-chief is [[Frode Hansen (editor)|Frode Hansen]], the political editor is Lars Helle, the news editor is Jan Thomas Holmlund.<ref>{{Cite web |last=redaksjon |first=Dagbladets |date=2023-06-22 |title=Frode Hansen blir ny ansvarlig redaktør i Dagbladet |url=https://www.dagbladet.no/kultur/frode-hansen-blir-ny-ansvarlig-redaktor-i-dagbladet/79634023 |access-date=2023-09-30 |website=dagbladet.no |language=no}}</ref><ref>{{Cite web |last=Holm |first=Marlene Lundberg |date=2021-10-01 |title=Lars Helle vender tilbake til Dagbladet |url=https://www.dagbladet.no/kultur/lars-helle-vender-tilbake-til-dagbladet/74290295 |access-date=2023-09-30 |website=dagbladet.no |language=no}}</ref>

{{Lang|no|Dagbladet}} is published six days a week. It includes the magazine supplement ''Magasinet'' every Saturday. Part of the daily [[Tabloid (newspaper format)|tabloid]] is available at ''Dagbladet.no'', and more articles can be accessed through a [[paywall]]. The daily readership of {{Lang|no|Dagbladet}}{{'}}s online [[Tabloid (newspaper format)|tabloid]] was 1.24 million in 2016.<ref>{{cite web|url=http://medienorge.uib.no/english/?cat=statistikk&page=avis&queryID=395|title=Top 10 online newspapers - Medianorway - facts about norwegian media - statisticsmenu - newspapers|website=medienorge|access-date=7 April 2018|archive-date=9 October 2017|archive-url=https://web.archive.org/web/20171009144306/http://medienorge.uib.no/english/?cat=statistikk&page=avis&queryID=395|url-status=dead}}</ref> Dagbladet online has received widespread criticism for their unprecedented use of clickbait headlines. This in turn has been speculated to be a reason why their reach has seen a regression in recent years.<ref>{{Cite web |date=2023-12-10 |title="Fillerister" Dagbladet for clickbait: - Overskriftene gir ingen mening |url=https://kampanje.com/medier/2020/12/fillerister-dagbladet-for-clickbait-overskrifter/ |access-date=2023-12-10 |website=kampanje.no |language=no}}</ref><ref>{{Cite web |date=2023-12-10 |title=Tore lager sjokk-rapport over Dagbladet.no: - Ikke sjokkert, sier redaktør |url=https://www.kode24.no/artikkel/tore-lager-sjokk-rapport-over-dagbladetno-ikke-sjokkert-sier-redaktor/79036228 |access-date=2023-12-10 |website=kode24.no |language=no}}</ref>

==History==
{{Lang|no|Dagbladet}} was founded in 1869 by [[Anthon Bang]]. [[Hagbard Emanuel Berner]] served as its first editor in chief and the first issue was published on 2 January 1869. From 1884 to 1977, the newspaper was affiliated to the [[Liberal Party of Norway|Liberal party]] (''Venstre'').<ref>{{cite journal|author=Rolf Werenskjold|title=The Dailies in Revolt|journal=Scandinavian Journal of History|date=2008|volume=33|issue=4|pages=417–440|doi=10.1080/03468750802423094|s2cid=142265516 }}</ref> Since 1977, it has officially been politically neutral, though it has kept its position as a liberal newspaper, also incorporating some [[Cultural radicalism|culturally radical]] stands in issues like the language struggle, church policies, [[feminism]], [[intimate relationship]], criminal care, etc. The newspaper was in 1972 against Norway joining the [[EU]], but had changed to pro in 1994.<ref>Store norske leksikon, [http://www.snl.no/Dagbladet ''Dagbladet'']</ref> During the [[German occupation of Norway]] the editor of {{Lang|no|Dagbladet}}, [[Einar Skavlan]], was arrested in April 1942 due to the paper's liberal stance and loyalty to the King.<ref>{{cite journal|author=Joachim Joesten|title=The Lights Went Out|journal=The Virginia Quarterly Review|date=Autumn 1942|volume=18|issue=4|page=551|jstor=26448498|url=https://www.jstor.org/stable/26448498}}</ref>

{{Lang|no|Dagbladet}} has played an important role in development of new editorial products in Norway. In 1990, the newspaper was the first in Norway to publish a Sunday edition in more than 70 years, and in 1995, it became the first of the major Norwegian newspapers with an online edition. In 2007 it had a circulation of 204,850 copies.<ref>{{cite web|title=Media in Norway|url=http://www.regjeringen.no/en/archive/Brundtlands-3rd-Government/kd/Veiledninger-og-brosjyrer/1996/media-in-norway.html?id=419207|work=Regjeringen|access-date=22 November 2014|format=Guideline|date=31 August 1996}}</ref> The actual first newspaper was a regional paper called ''Brønnøysunds Avis''. Over the past few years, {{Lang|no|Dagbladet}} has had success with the Saturday supplement ''Magasinet'', which reaches 25.3% of the adult population of Norway.<ref>[https://wayback.archive-it.org/all/20080410151622/http://www.tns-gallup.no/arch/img.asp?file_id=212417&ext=.pdf TNS-Gallup.no]</ref>

Due to the declining of daily circulation, the newspaper has reduced the number of workers the last couple of years by a few hundred. Because of this, the newspaper focused more on "simpler news", but recent years, the newspaper has chosen an editorial direction on hard news.{{Citation needed|date=June 2011}}

{{Lang|no|Dagbladet}} was previously owned by the privately held company Berner Gruppen. [[Jens P. Heyerdahl]] was the largest owner and had effective control through several different companies. DB Medialab AS also owned 50% of the Norwegian [[web portal]] and [[Internet Service Provider|ISP]] start.no and ran the online community [[Blink (community)|Blink]] from 2002 to 2011.<ref>[http://blink.dagbladet.no/index.htm Blink.dagbladet.no] {{webarchive|url=https://web.archive.org/web/20130622030526/http://blink.dagbladet.no/index.htm |date=22 June 2013 }}, Retrieved 21 June 2013</ref>

In June 2013, {{Lang|no|Dagbladet}} with online products was sold from Berner Gruppen to [[Aller Media]] for reportedly about 300 million [[Norwegian kroner]].<ref>Eric B. Utheim and Line Midtsjø (21 June 2013):  [http://e24.no/media/haaper-aa-faa-fortsette-paa-dagbladet-fronten/20384659 Håper å få fortsette på  Dagbladet-fronten] {{in lang|no}} [[E24 Næringsliv|E24]], Retrieved 21 June 2013</ref> As of 2016, 99% of the shares of Dagbladet AS are formally owned by Berner Media Holding AS, which in turn is 100% owned by Aller Media. The remaining 1% of Dagbladet AS is owned by the foundation Dagbladets Stiftelse.<ref>{{Cite web |url=http://www.proff.no/roller/dagbladet-as/oslo/aviser-fagblader-og-tidsskrifter/Z0I3KVC2/ |title=Dagbladet AS - Oslo - Roller og kunngjøringer |access-date=30 March 2016 |archive-url=https://web.archive.org/web/20160408112948/http://www.proff.no/roller/dagbladet-as/oslo/aviser-fagblader-og-tidsskrifter/Z0I3KVC2/ |archive-date=8 April 2016 |url-status=dead |df=dmy-all }}</ref>

Dagbladet operates a number of technological websites. The online community Blink was large for a period in the 2000s, before it was closed down. Dagbladet also operates Start.no and 123spill.no, but both have been inactive since 2016. Previously, Dagbladet also had the largest gaming website in the Nordic region, PressFire.no, but the website was discontinued by the media house in 2016.<ref>{{Cite web |last=Fossbakken |first=Erlend |date=2023-05-30 |title=Tar med seg nettsted og forlater Dagbladet |url=http://kampanje.com/medier/2016/01/tar-med-seg-nettsted-og-forlater-dagbladet/ |access-date=2023-05-30 |website=kampanje.com |language=nb}}</ref> In 2018, Dagbladet started a gaming channel on YouTube, Dagbladet Spill, but this was closed down after a year.<ref>{{Cite web |last=Braseth |first=Sofie |date=2018-04-20 |title=Over 100 søkte på "Norges kuleste jobb". Disse fire skal spille for Dagbladet |url=https://www.dagbladet.no/kultur/over-100-sokte-pa-norges-kuleste-jobb-disse-fire-skal-spille-for-dagbladet/69723937 |access-date=2023-05-30 |website=dagbladet.no |language=no}}</ref>

[[Alexandra Beverfjord]] was the editor-in-chief from 2018 to 2023.<ref>{{Cite web |last=NRK |date=2023-06-22 |title=Alexandra Beverfjord blir ny konserndirektør for Media i Aller Media |url=https://www.nrk.no/nyheter/alexandra-beverfjord-blir-ny-konserndirektor-for-media-i-aller-media--1.16456677 |access-date=2023-09-30 |website=NRK |language=nb-NO}}</ref>

==Online edition==
The online edition of {{Lang|no|Dagbladet}} was launched on 8 March 1995<ref>{{cite journal|author1=Lars Bo Eriksen|author2=Carina Ihlström|title=Evolution of the Web News Genre - The Slow Move Beyond the Print Metaphor|journal=Proceedings of the 33rd Hawaii International Conference on System Sciences|date=2000|url=http://www.diva-portal.org/smash/get/diva2:240060/FULLTEXT01.pdf|access-date=29 December 2014}}</ref> following [[Brønnøysunds Avis]], a local newspaper.<ref>{{cite news|title=Online Journalism Atlas: Norway|url=http://onlinejournalismblog.com/2008/01/25/online-journalism-atlas-norway/|access-date=13 January 2015|work=Online Journalism|date=25 January 2008}}</ref> Dagbladet.no has a readership of nearly 1,2 million per day, which makes it amongst Europe's most successful web newspapers when measured against both population and readership of mother newspaper.{{citation needed|date=March 2016}}

==Criticism==
In 1988, {{Lang|no|Dagbladet}} was criticised for the aggressive use of photographs of grieving next-of-kin in the [[Widerøe Flight 710#Aftermath|aftermath of the Flight 710 air-disaster]]. This led to a self-imposed change of practice within the Norwegian press regarding the handling of such incidents.

On 10 November 1989, the day after the [[Fall of the Berlin Wall|fall of the Berlin wall]], {{Lang|no|Dagbladet}} made no reference to the fall on its front page and instead featured the headline "Let the children swear", a quote from child psychologist [[Magne Raundalen]]. This caused criticism and ridicule of the newspaper for being overly tabloid.<ref>Christian Thorkildsen (7 November 2009) [http://www.aftenposten.no/nyheter/iriks/Berlinmurens-bannemann-5589650.html Berlinmurens bannemann] Aftenposten.</ref>

Former Minister of Health, [[Tore Tønne]], committed suicide allegedly following {{Lang|no|Dagbladet}}'s investigations over alleged economic improprieties committed after the conclusion of his term in the Norwegian cabinet. {{Lang|no|Dagbladet}} was criticized by the Norwegian Press Association. The paper reprinted the Danish newspaper Jyllands-Posten's 12 [[Mohammed Drawings|Muhammad Cartoons]] in 2005.<ref>[http://www.jus.no/index.gan?id=29935 Jus.no - Den Norske Advokatforening<!-- Bot generated title -->] {{webarchive|url=https://web.archive.org/web/20160305005104/https://www.jus.no/index.gan?id=29935 |date=5 March 2016 }}</ref>

In May 2011, {{Lang|no|Dagbladet}} lost a [[libel]] case in [[Oslo District Court]] against ambulance driver Erik Schjenken for printing factual errors about the [[Paramedics incident in Oslo 2007]], and was ordered to pay a compensation of 1 million [[Norwegian krone|Nkr]]. In 2013, Dagbladet lost the appeal case in [[Borgarting Court of Appeal]], but the legal ruling was slightly changed and the compensation reduced to 200,000 Nkr.<ref>Ingvild Bruaset (23 April 2013): [http://www.aftenposten.no/nyheter/iriks/Dagbladet-vurderer-a-anke-Schjenken-dom-7182886.html#.UanZ0JyTmuA Dagbladet vurderer å anke Schjenken-dom] {{in lang|no}} [[Aftenposten]], Retrieved 1 June 2013</ref> In May 2013, Dagbladet appealed the case to the [[Supreme Court of Norway]].<ref>Tommy H. Brakstad (24 May 2013): [http://www.na24.no/m/propaganda/?articleId=3628156 Dagbladet anker Schjenken-dommen] {{Webarchive|url=https://archive.today/20130703160309/http://www.na24.no/m/propaganda/?articleId=3628156 |date=3 July 2013 }} {{in lang|no}} NA24.no, Retrieved 1 June 2013</ref>

The newspaper encountered criticism over a cartoon published in November 2011 that equated the [[Holocaust]] with the situation in the [[Gaza Strip]].{{citation needed|date=June 2013}} In 2013, Abraham Cooper of the [[Simon Wiesenthal Center]], Jewish communities, and human rights organizations claimed that a cartoon depicting the Jewish tradition of [[Male circumcision|circumcision]] as barbaric was [[antisemitic]].<ref name=db>Editorial (3 June 2013): [http://www.dagbladet.no/2013/06/03/kultur/meninger/dbmener/leder1/27495428/ Dagbladet and antisemitism] Dagbladet, retrieved 12 June 2013</ref> Editor of the culture-and-opinion sections in ''Dagbladet Geir Ramnefjell'' dismissed the criticism of the 2013 drawing, stating that it was an "innocent ridicule of religious practice and nothing more than that".<ref>John Solsvik (30 May 2013): [http://www.dagen.no/2013/05/30/israel/kritikken/troskyldig/geir_ramnefjell/135798 Dette er blodmerking av jøder] {{Webarchive|url=https://web.archive.org/web/20130608144155/http://www.dagen.no/2013/05/30/israel/kritikken/troskyldig/geir_ramnefjell/135798 |date=8 June 2013 }} {{in lang|no}} ''[[Dagen (Norwegian newspaper)|Dagen]]'', Retrieved 1 June 2013</ref> Dagbladet also defended the caricature in an editorial 3 June 2013. The [[Norwegian Centre Against Racism]] and the Mosaic community in Norway filed a complaint about the caricature to the [[Norwegian Press Complaints Commission]], which did not find {{Lang|no|Dagbladet}} at fault.<ref>Lise Marit Kalstad and Kjell Kvamme (10 June 2013): [http://www.vl.no/samfunn/klager-antisemittisk-tegneseriestripe-inn-for-pfu/#cxrecs_s Klager «antisemittisk» tegneseriestripe inn for PFU] {{Webarchive|url=https://web.archive.org/web/20130613022401/http://www.vl.no/samfunn/klager-antisemittisk-tegneseriestripe-inn-for-pfu/#cxrecs_s |date=13 June 2013 }} {{in lang|no}} [[Vårt Land (Norwegian newspaper)|Vårt Land]], retrieved 12 June 2013</ref><ref>[http://www.dagen.no/Samfunn/Dagbladet-karikatur_frikjent_i_PFU-65610 Dagbladet-karikatur frikjent i PFU] {{Webarchive|url=https://web.archive.org/web/20161220162836/http://www.dagen.no/Samfunn/Dagbladet-karikatur_frikjent_i_PFU-65610 |date=20 December 2016 }} Dagen. 24 September 2013</ref>

==Circulation==
Numbers from the Norwegian Media Businesses' Association, [[Mediebedriftenes Landsforening]]:
{{image frame
|content=<timeline>
ImageSize  = width:auto height:300 barincrement:12
PlotArea   = left:50 bottom:15 top:10 right:20
AlignBars  = late
DateFormat = yyyy
Period     = from:0 till:230000
TimeAxis   = orientation:vertical
ScaleMajor = unit:year increment:25000 start:0

PlotData= 
  color:red width:7
  bar:80 from:start till:132295
  bar:81 from:start till:140429
  bar:82 from:start till:138674
  bar:83 from:start till:155337
  bar:84 from:start till:169317
  bar:85 from:start till:175685
  bar:86 from:start till:187952
  bar:87 from:start till:198937
  bar:88 from:start till:206092
  bar:89 from:start till:214637
  bar:90 from:start till:219757
  bar:91 from:start till:214925
  bar:92 from:start till:224490
  bar:93 from:start till:227796
  bar:94 from:start till:228834
  bar:95 from:start till:209421
  bar:96 from:start till:205740
  bar:97 from:start till:204850
  bar:98 from:start till:206357
  bar:99 from:start till:206969
  bar:00 from:start till:192555
  bar:01 from:start till:193637
  bar:02 from:start till:191164
  bar:03 from:start till:186136
  bar:04 from:start till:183092
  bar:05 from:start till:162069
  bar:06 from:start till:146512
  bar:07 from:start till:135611
  bar:08 from:start till:123383
  bar:09 from:start till:105255
  bar:10 from:start till:98130
  bar:11 from:start till:98989
  bar:12 from:start till:88539
  bar:13 from:start till:80028
  bar:14 from:start till:73647
  bar:15 from:start till:56932
  bar:16 from:start till:46250
</timeline><!--Dette er slutten på #tag-->
| caption = Circulation of {{Lang|no|Dagbladet}} 1980–2016
}}
{{div col|colwidth=18em}}
* 1980: 132295
* 1981: 140429
* 1982: 138674
* 1983: 155337
* 1984: 169317
* 1985: 175685
* 1986: 187942
* 1987: 198937
* 1988: 206092
* 1989: 214637
* 1990: 219757
* 1991: 214925
* 1992: 224490
* 1993: 227796
* 1994: 228834
* 1995: 209421
* 1996: 205740
* 1997: 204850
* 1998: 206357
* 1999: 206969
* 2000: 192555
* 2001: 193637
* 2002: 191164
* 2003: 186136
* 2004: 183092
* 2005: 162069
* 2006: 146512
* 2007: 135611
* 2008: 123383
* 2009: 105255
* 2010: 98130
* 2011: 98989
* 2012: 88539
* 2013: 80028
* 2014: 73647
* 2015: 56932
* 2016: 46250
{{div col end}}

==See also==
*[[List of Norwegian newspapers]]

==References==
{{Reflist|33em}}

==External links==
{{commons category}}
*[https://dagbladet.no Dagbladet.no]  {{in lang|no}}
{{Newspapers in Norway|state=expanded}}

{{Authority control}}

[[Category:1869 establishments in Norway]]
[[Category:Newspapers published in Oslo]]
[[Category:Norwegian-language newspapers]]
[[Category:Newspapers established in 1869]]
[[Category:Daily newspapers published in Norway]]