Lynda Weinman

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Lynda Susan Weinman (born January 24, 1955) is an artist, American business owner, computer instructor, and author, who founded an online software training website, lynda.com, with her husband, Bruce Heavin.<ref>[1] Template:Webarchive</ref> Lynda.com was acquired by online business network LinkedIn in April 2015 for $1.5 billion (~$Template:Format price in Template:Inflation/year).

Weinman, with self-taught computer skills, worked in the film industry as a special effects animator, and became a faculty member at ArtCenter College of Design, UCLA, American Film Institute, and San Francisco State University multimedia studies program teaching computer graphics, animation, interactive design, and motion graphics. She has also written several books.

Education

Weinman graduated with a degree in humanities from The Evergreen State College in Olympia, Washington in 1976.<ref>Template:Cite web</ref><ref>[2] Template:Webarchive</ref><ref>Template:Cite web</ref><ref>[3] Template:Webarchive</ref><ref>[4] Template:Webarchive</ref><ref>[5] Template:Webarchive</ref> In 2015, Weinman received an honorary doctorate from Otis College of Art and Design.<ref>Template:Cite web</ref>

Career

A year after graduating, Weinman opened two retail stores, Vertigo on Melrose and Vertigo on Sunset in Los Angeles. They closed in 1982.

Weinman worked for Dreamquest and as an independent contractor doing animation and special effects. She worked on several films, including RoboCop 2 (1990),<ref>[6] Template:Webarchive</ref> Bill & Ted's Excellent Adventure (1989),<ref>[7] Template:Webarchive</ref> and Star Trek V: The Final Frontier (1989).

Weinman attributes her initial interest in computers to her having taught herself how to use an Apple II. She acquired these skills by reading the manual.

Weinman taught digital media and motion graphics at Art Center College of Design in Pasadena, California from 1989 to 1996. Her book designing web graphics, published by New Riders in 1995, often is creditedTemplate:By whom with being the first title to discuss web authoring technologies from a visual design perspective.

Weinman was co-founder with her husband, Bruce Heavin, of the Ojai Digital Arts Center in Ojai, California in 1999.<ref>Template:Cite web</ref><ref>Template:Cite news</ref><ref>Template:Cite news</ref><ref>Template:Cite web</ref>

In March 2020, Weinman founded the site claybottress.com to detail her interest in and studies of 3D clay printing. She has had gallery and museum exhibits of the sculptures,<ref>Template:Cite web</ref> vases, handbags, and jewelry<ref>Template:Cite web</ref> she has designed and created with 3d printing technologies.

Weinman co-founded Clay Studio SB (now Maker House) in Goleta, California in 2020 with ceramicist Patrick J. Hall.<ref>Template:Cite web</ref>

Lynda.com

Template:Main The Lynda.com Online Training Library taught computer skills in video format to members through monthly and annual subscription-based plans. The company was founded in Ojai, California and has since moved to Ventura and Carpinteria, California, where, as of 2013, it employed nearly 500 full-time staff members and more than 140 teachers who earn royalties from their shared revenue model.<ref>Template:Cite web</ref> The company website was created in 1995 and the company was incorporated in 1997.

Lynda.com evolved from its original conception as a free web resource for Lynda's students, to the site for her books on web design,<ref>Template:Cite web</ref> to the registration hub for physical classrooms and conferences,<ref>Template:Cite web</ref> to an online virtual knowledge library,<ref>Template:Cite web</ref> where members could watch software and technology courses in several categories (3D and animation, audio, business, design, development, home computing, photography, video, and web and interactive design). The company also produced documentaries about creative professionals.

The company received $103 million (~$Template:Format price in Template:Inflation/year) in venture capital funding in January 2013, led by Accel Partners and Spectrum Equity.<ref>Template:Cite news</ref> In April 2013, lynda.com laid off 45 of its 460 employees in order to "eliminate corporate operations redundancy."<ref>Template:Cite web</ref> On January 14, 2015, lynda.com announced it had raised $186 million (~$Template:Format price in Template:Inflation/year) in financing, led by investment group TPG Capital.<ref>Template:Cite web</ref>

In 2013, Lynda.com acquired video2brain, an Austrian-based provider of online classes in web design and programming, available in German, French, Spanish, and English languages.<ref>Template:Cite news</ref>

In 2014, it acquired Compilr, provider of an online editor and sandbox.<ref>Template:Cite web</ref>

On April 7, 2015, LinkedIn acquired Lynda.com in a deal worth $1.5 billion (~$Template:Format price in Template:Inflation/year). The sale was immediately followed by a 10% cut in company staff. During the next half year, layoffs continued as Lynda.com departments were folded into LinkedIn.Template:Citation needed

Flashforward conferences

Lynda.com and United Digital Artists Productions, Inc. (UAD) co-founded the Flashforward Conferences and the Flash Film Festival, which first took place in 1999. The Flashforward Conference, the first event focused on Macromedia Flash, held fourteen events in San Francisco, New York, London, and Amsterdam, serving more than 20,000 attendees over six years. The Flash Film Festival presented more than 200 awards to Flash sites and applications, to winners from more than 30 countries. The last scheduled conference took place in August 2008.<ref> Template:Cite web </ref>

Works

Weinman has authored or co-authored sixteen books as well as numerous magazine articles.

Books

Magazine articles

  • Web; Better Web Graphics with Transparency. Macworld, October 1998
  • A Web graphics primer. Macworld, May 1998
  • Tile your site: use tiles to create the layered look on your Web pages. Macworld, May 1998
  • Preparing Web graphics. Macworld, August 1996
  • Lynda Weinman on What's Next for Flash in 2006. PeachPit, January 6, 2006.<ref>Template:Cite web</ref>
  • Web Design Tips: Making Site Comps and Prototypes. CreativePro.com, August 13, 2003.<ref>[8] Template:Webarchive</ref>

Awards

Boards

Philanthropy

Weinman is the namesake and benefactor for the 'Lynda Lab',<ref>Template:Cite web</ref> the Experimental Effects Lab in the Center for Creative and Applied Media (CCAM) at her alma mater, Evergreen State College. The foundation has a pledge from Weinman and husband, Bruce Heavin, to establish an endowment supporting equipment in the CCAM. Weinman and Heavin also have contributed to scholarships at Art Center College of Design, as well as an ongoing endowment for additional scholarships.

References

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  • lynda.com (Redirects to LinkedIn Learning) - online software training company co-founded by Lynda Weinman. Provider of educational materials for individuals, businesses and schools, including the Online Training Library and CD- and DVD-based video training.

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