Odor-Eaters
Template:Use dmy dates Template:Short description Template:More citations needed Odor-Eaters is an American brand of foot-care products designed to reduce foot odor. The line started with insoles that are made of latex and contain activated carbon, which neutralizes odors. Template:As of, the brand is owned by Blistex Inc.
History
Odor-Eaters is an American brand of foot-care products designed to reduce foot odor. Herbert Lapidus invented the namesake insoles while employed as Combe Incorporated's head of a research and development. The insoles are made of latex and contain activated carbon, which neutralizes odors.<ref name="Question 209">{{#invoke:citation/CS1|citation |CitationClass=web }}</ref> Combe already marketed Johnson's Foot Soap, so it introduced the product under the Johnson's brand in 1974.
Combe extended the brand beyond insoles to include odor-reducing foot sprays.<ref name="Funding U">{{#invoke:citation/CS1|citation |CitationClass=web }} Includes bibliography.</ref> In 1981, Combe licensed Chipman-Union to manufacture socks under the Odor-Eaters brand name.Template:Cn The socks contained an odor inhibiting agent that withstood laundering.<ref>{{#invoke:citation/CS1|citation |CitationClass=web }}Template:Dead link</ref> Kmart and Walmart carried the socks.<ref>Template:Citation</ref> Production of the socks ended in 2011.Template:Citation needed
In January 2011, Combe sold its foot care product line to Blistex Inc.<ref>Template:Cite press release</ref>
Sponsorship
In 1988, Combe took over sponsorship of a national Rotten Sneakers Contest to promote its Odor-Eaters brand. A Vermont sporting goods store owner originated the event in 1979, to advertise athletic shoes.<ref>{{#invoke:citation/CS1|citation |CitationClass=web }}</ref><ref name="March 2014 Contest PR">Template:Cite press release</ref> Blistex continues to market the Odor-Eaters products and to sponsor the Rotten Sneakers Contest.