Panera Bread
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Panera Bread is an American multinational chain of bakery-café fast casual restaurants with over 2,000 locations, all of which are in the United States and Canada. Its headquarters are in Fenton, Missouri. The chain operates as Saint Louis Bread Company in the Greater St. Louis area, with over 100 locations.<ref>Template:Cite news</ref>
Panera offers a wide array of pastries and baked goods, such as bagels, brownies, cookies, croissants, muffins, and scones. These, along with Panera's artisan breads, are typically baked by an on-staff baker the day before serving. Aside from the bakery section, Panera has a regular menu for dine-in or takeout, including salads, sandwiches, side choices and soups, as well as coffee, espresso drinks, frozen drinks, fruit smoothies, hot chocolate, iced drinks, lattes, lemonade and tea.<ref>Template:Cite news</ref><ref>Template:Cite web</ref>
Panera Bread, formerly owned by Au Bon Pain, is currently owned by JAB Holding Company, which is, in turn, owned by the Reimann family of Germany.<ref name=wsj-shaich/> Panera was once the largest provider of free Wi-Fi hotspots in the United States.<ref>Template:Cite news</ref>
History
Ken and Linda Rosenthal founded the St. Louis Bread Company in 1987 after Ken visited sourdough bakery-café La Boulanger in San Francisco at the insistence of his brother. After being fascinated with the process of sourdough making, he was trained to make sourdough under instruction of the owner, Roger Brunello for a year.<ref name="NYTsandomir">Template:Cite news</ref> The first location was opened in Kirkwood, Missouri. The Rosenthals invested $150,000 and received a $150,000 Small Business Administration loan.<ref>Template:Cite newsTemplate:Subscription required</ref>
Au Bon Pain Co., a public company, purchased the St. Louis Bread Company in 1993 for $23 million.<ref>Template:Cite news</ref><ref>Template:Cite newsTemplate:Subscription required</ref><ref name=gamble/>
In 1997, Au Bon Pain changed the company name to Panera, from a word that has roots in the Latin word for "breadbasket" (Classical Template:Lang, Vulgar Template:Lang) and is identical to the word for "breadbasket" in Spanish and Catalan. The original name was retained for locations in Missouri.<ref>Template:Cite news</ref><ref name=gamble>Template:Cite news</ref> At the same time, the St. Louis Bread Company renovated its 20 bakery-cafés in the St. Louis area.<ref name=About>Template:Cite web</ref><ref name=gamble/>
In May 1999, Au Bon Pain Co. sold the Au Bon Pain chain to the firm Bruckmann, Rosser, Sherrill & Co. for $78 million to focus on the Panera Bread chain.<ref>Template:Cite news</ref><ref>Template:Cite news</ref>
In 2000, Panera Bread moved its headquarters to Richmond Heights, Missouri.<ref>Template:Cite news</ref>
In 2007, Panera Bread purchased a 51% stake in Paradise Bakery & Café, a Phoenix metropolitan area-based concept with over 70 locations in 10 states, predominantly in the West and Southwest, for $21.1 million.<ref>Template:Cite news</ref> The company purchased the balance of Paradise in June 2009.<ref name=About/>
Expansion into Canada
In October 2008, Panera Bread expanded into Canada, opening locations in Richmond Hill, Thornhill, Oakville, and Mississauga in the Greater Toronto Area.<ref>Template:Cite news</ref>
A class action lawsuit was filed against the company in February 2008, alleging it failed to disclose material adverse facts about the company's financial well-being, business relationships, and prospects.<ref>Template:Cite news</ref> In February 2011, Panera agreed to pay $5.75 million to shareholders while admitting no wrongdoing, settling the lawsuit.<ref>Template:Cite news</ref><ref>Template:Cite news</ref>
In November 2010, Panera Bread relocated its headquarters to Sunset Hills while vacating its Richmond Heights headquarters and Brentwood, Missouri offices.<ref>Template:Cite news</ref> The company leased additional space for its headquarters in 2013.<ref>Template:Cite news</ref>
Ordering and delivery
In May 2014, Panera unveiled "Panera 2.0", a series of integrated technologies including new capabilities for digital ordering, payment, operations and consumption. It includes tablet kiosks with iPads, which the company calls Fast Lane, where customers may place an order and pay without approaching the counter.<ref>Template:Cite news</ref><ref>Template:Cite news</ref> Customers can also place orders and pay via an app on their smartphone or tablet.<ref>Template:Cite news</ref> In 2017, digital orders accounted for over $1 billion in orders or 26% of sales.<ref>Template:Cite news</ref><ref>Template:Cite news</ref>
The company introduced delivery services in May 2018, servicing 897 cities in 43 states and employing its own drivers.<ref>Template:Cite news</ref><ref>Template:Cite news</ref><ref>Template:Cite news</ref> According to the company, this created 13,000 jobs.<ref>Template:Cite news</ref>
Rebranding, acquisitions and use of technology
2010s
Every Paradise Bakery & Café location was rebranded in September 2015 as Panera Bread.<ref>Template:Cite news</ref>
In the fourth quarter of 2015, Panera acquired a majority stake in Tatte Bakery & Cafe, a bakery-cafe concept chain with locations in the Boston area,<ref>Template:Cite web</ref><ref>Template:Cite news</ref> later opening in metro Washington D.C.<ref>Template:Cite web</ref>
On March 23, 2016, Panera opened its 2,000th location, a cafe in Elyria, Ohio.<ref>Template:Cite news</ref>
In January 2017, Panera announced its food menu was free of artificial colors, flavors, sweeteners, and preservatives.<ref>Template:Cite news</ref><ref name=wsj-shaich/>
JAB Holding Company acquired the company on July 11, 2017, for $7.5 billion.<ref name=wsj-shaich/>
On November 8, 2017, Panera announced that founder Ron Shaich was stepping down as CEO, and company president Blaine Hurst would take over. Shaich remained chairman.<ref>Template:Cite news</ref> The company also announced the acquisition of Au Bon Pain.<ref name=acquire>Template:Cite press release</ref><ref name=wsj-shaich>Template:Cite news</ref><ref>Template:Cite news</ref><ref>Template:Cite news</ref>
Panera divested Tatte Bakery & Café to Act III Holdings, LLC, owned by Shaich in January 2018.<ref>Template:Cite web</ref>
In January 2018, the company formed a consulting business to help restaurants remove artificial ingredients from their menus.<ref>Template:Cite news</ref><ref>Template:Cite news</ref>
On April 2, 2018, Brian Krebs reported that the Panera Bread website had leaked between 7 million and 37 million customer records— including names, email, and physical addresses, customer loyalty account numbers, birthdays, and last four digits of the customers' credit card numbers— for at least eight months before the site was taken offline. Panera was notified privately about the vulnerability in August 2017 but failed to fix it until after it was disclosed publicly eight months later.<ref>Template:Cite web</ref><ref>Template:Cite news</ref><ref>Template:Cite news</ref> Panera said the leak affected fewer than 10,000 customers and had been fixed.<ref>Template:Cite news</ref>
2020s
On October 28, 2020, Panera announced they would add pizza to their menu to increase dinner options for customers.<ref>Template:Cite web</ref>
Panera announced on August 25, 2021, that it had merged with Caribou Coffee and Einstein Bros. Bagels to form Panera Brands.<ref>Template:Cite news</ref>
In August 2022, the company announced that it was testing the use of artificial intelligence in its drive-thru lanes via two locations in upstate New York. It used OpenCity's voice ordering technology, Tori. At the time of the announcement, roughly 45% of the chain's locations had drive-thru lanes. In making this move, the firm was joining other firms in the restaurant industry, like McDonald's, Burger King, and Taco Bell, and it came on top of other uses of artificial intelligence at the chain.<ref>Template:Cite web</ref>
In September 2022, Panera announced that legacy St. Louis Bread Co. locations outside St. Louis City and St. Louis County would be rebranded as Panera when remodeled, with locations in the inner core of the metro retaining the Bread Co. name.<ref>Template:Cite web</ref> One location in St. Louis County is named Panera as it is a prototype of the "Next Gen" restaurant design.<ref>Template:Cite news</ref>
In mid-2023, Panera moved its headquarters from Sunset Hills to Fenton, Missouri, downsizing the square footage by more than half.<ref>Template:Cite news</ref> The move preceded two rounds of corporate layoffs in late 2023 and 2024.<ref>Template:Cite news</ref>
In December 2023, it was learned that Panera Bread confidentially filed to go public again. The company was last publicly traded in 2017 before being acquired by JAB Holding for $7.5 billion.<ref>Template:Cite web</ref>
On February 14, 2025, Ken Rosenthal, the founder of St. Louis Bread Company, died at age 81 due to complications from Alzheimer's disease.<ref name="NYTsandomir" />
In March 2025, the company named Paul Carbone its new CEO.<ref name="wsjcarbone">Template:Cite news</ref>
In July 2025, it was announced that the company was continuing a move begun in 2024 to a "par-baked" model for its restaurants, and closing down existing dough-making facilities and laying off employees. This model has restaurants receive partially-baked frozen bread which is finished in the store instead of freshly baked every day.<ref>Template:Cite news</ref> The company has also been reportedly rolling back their "clean food guidelines" which previously advocated for stances against antibiotics and hormones, and for animal welfare.<ref>Template:Cite news</ref>
Social responsibility
Panera Cares: non-profit restaurants
In 2010, the company's nonprofit foundation created Panera Cares, a "Pay what you can", pay it forward (PIF), and traditional charitable behavior<ref>Template:Cite journal</ref> restaurant in its home market of St. Louis.<ref>Template:Cite news Template:Verify source</ref> CEO Ron Shaich based the idea on an NBC profile of the SAME Cafe in Denver, Colorado.<ref>Template:Cite news Template:Verify source</ref> It later expanded the concept to Dearborn, Michigan; Portland, Oregon; Chicago; and Boston.<ref>Template:Cite news</ref><ref>Template:Cite news</ref> Several of their sites served 3,500 customers weekly.<ref>Template:Cite news</ref> The Panera Cares in Chicago shut down at the end of January 2015.<ref>Template:Cite news Template:Verify source</ref> The Panera Cares in Portland, Oregon shut down at the end of June 2016. The original location near St. Louis closed in January 2018.<ref>Template:Cite news Template:Verify source</ref> The last location in Boston closed on February 15, 2019.<ref>Template:Cite web Template:Verify source</ref><ref>Template:Cite news Template:Verify source</ref>
Caged and cage-free eggs
On November 5, 2015, Panera pledged that it would use only cage-free eggs in all of its stores by 2020.<ref>Template:Cite magazine</ref> Panera also announced the addition of more plant-based proteins, such as edamame and organic quinoa, to its menu. At the time of the announcement, the company said it was 21% cage-free in the roughly 70 million eggs it used in 2015.<ref>Template:Cite press release</ref> In December 2016, it published its third animal welfare progress report, announcing new efforts to improve broiler chicken welfare.<ref>Template:Cite press release Template:Verify source</ref> In 2021, Panera announced that it had transitioned to cage-free eggs for 65% of its egg supply but not yet the remaining 35%.<ref>Template:Cite web</ref>
Animal welfare issues
Panera Bread has been the subject of increased scrutiny regarding its animal welfare policies, particularly its sourcing of pork, dairy, and seafood. According to Reuters, internal documents revealed that the company has loosened its ingredient standards, allowing the use of some antibiotics in pork and turkey and permitting animal byproducts in cattle and chicken feed.<ref>Template:Cite web</ref>
Panera Bread on climate change
Panera Bread includes a "Cool Food" pledge in its campaign to "curb global warming".<ref name="choices">Template:Cite journal</ref> Panera Bread provides American consumers with dietary guidelines to help them change their eating patterns to help reduce carbon emissions. Through the Cool Foods pledge, the company uses traffic lights for different healthy and unhealthy foods. Foods labeled "green" are branded healthy, while those labeled "yellow" are warned to be consumed in moderation. In 2015, Panera Bread also announced its policy against the use of genetically modified organisms (GMOs), making it the first food chain in the country to question the safety and environmental friendliness of these foods.<ref>Template:Cite journal</ref>
Community giving
The Day-End Dough-Nation program provides unsold bread and baked goods to local area hunger relief agencies and charities. Panera Bread bakery-cafés donate $100 million worth of unsold bread and baked goods annually to local organizations.<ref>Template:Cite press release</ref> Panera also supports events held by non-profit organizations serving those in need by donating a certificate or fresh bakery products.<ref>Template:Cite news</ref>
Controversies and lawsuits
Violation of California Labor Code
In 2009 and 2011, class-action lawsuits were filed by former workers, alleging that the company violated the California Labor Code, failed to pay overtime, failed to provide meal and rest periods, failed to pay employees upon termination, and violated California's Unfair Competition Law. Panera paid $5 million to settle all claims and denied any wrongdoing.<ref>Template:Cite news</ref><ref>Template:Cite newsTemplate:Subscription required</ref>
Racial discrimination allegation (2011)
In 2011, a former employee filed a racial discrimination lawsuit alleging that he was fired after repeatedly having a Black man work the cash register instead of putting him in a less visible location, and assigning "pretty young girls" as the cashiers, as requested by supervisors.<ref name="Mirando">Template:Cite news</ref><ref>Template:Cite news</ref> The plaintiff also said he was fired after requesting another month off after returning from three months of sick leave.<ref name=Mirando/> Panera said that it "does not discriminate based on national origin, race or sex" and that the plaintiff "was terminated because he had used all of his medical leave and was unable to return to work".<ref name=Mirando/> The plaintiff worked in a store owned by franchisee Sam Covelli,<ref>Template:Cite news</ref> who also owns the stores that were involved in the 2003 racial discrimination lawsuit.<ref>Template:Cite web</ref><ref>Template:Cite news</ref> Covelli Enterprises is the single largest franchisee of Panera Bread with nearly 300 stores in Ohio, Pennsylvania, West Virginia, and Florida.<ref>Template:Cite web</ref> The lawsuit was settled in June 2012.<ref>Template:Cite news</ref>
Peanut butter allergy
In 2016, a lawsuit was filed after an employee at a Natick, Massachusetts, store put peanut butter on a sandwich, despite being informed that the person receiving the sandwich had a peanut allergy. The plaintiffs charged the company and those employees involved with intentional infliction of emotional distress and negligent infliction of emotional distress as well as assault and battery.<ref name="peanut">Template:Cite newsTemplate:Subscription required</ref> The recipient of the sandwich was hospitalized briefly.<ref>Template:Cite news</ref>
Class action for failure to pay overtime wages (2017)
In December 2017, former employees filed a class action lawsuit against the company, claiming they were not paid overtime wages.<ref>Template:Cite news</ref>
Tabler v. Panera LLC et al
In March 2019, Plaintiff Brianna Tabler in California filed a class-action lawsuit, accusing Panera of false advertising and fraud. While Panera's former CEO Ron Schaich claimed that Panera's menus continue to be completely void of artificial flavors, sweeteners, and ingredients,<ref name=biclean>Template:Cite news</ref> Tabler argues against the company's intentional redaction of the fact that their products contain traces of the synthetic biocide glyphosate.<ref>Template:Cite web</ref> In October 2019, Judge Lucy Koh granted a motion to dismiss the lawsuit. Tabler filed an amended complaint in November 2019, to which Panera filed in January 2020 another motion to dismiss.<ref>Template:Cite web</ref> Tabler filed a motion to voluntarily dismiss the complaint on July 30, 2020, closing the case.<ref name="VolDismissal">Template:Cite Pacer</ref>
Charged Lemonade lawsuits
On September 10, 2022, 21-year-old Sarah Katz, a student at the University of Pennsylvania, purchased and consumed a "supercharged" lemonade drink from a Panera location in Philadelphia. Allegedly, Katz was unaware of the high caffeine content of the drinks, which has been criticized as extremely dangerous; a Template:Convert Panera Charged Lemonade contained 260 mg of caffeine, equivalent to four espresso shots, and the 30-ounce (890 mL) lemonade contained 390 mg (six espressos).<ref>Template:Cite news</ref><ref>Template:Cite web</ref><ref>Template:Cite news</ref> Katz suffered from Long QT Type 1 Syndrome, a heart condition that can result in an irregular heartbeat in certain situations. On the same day, Katz went into cardiac arrest while at another restaurant and was transported to the Pennsylvania Presbyterian Hospital, where she suffered another arrest and was then pronounced dead.<ref name="KvP" />
In October 2023, Katz's parents sued Panera for the wrongful death of their daughter caused by misleading labeling and description of the drink.<ref name="KvP">Philadelphia Court of Common Pleas, Katz v. Panera LLC. Retrieved 26 October 2023.</ref> Later in October, amid reports that dispensers had been moved behind the counter to limit access, Panera changed labeling for the drink, noting its caffeine content and need for moderation, and warning potentially sensitive consumers.<ref>Template:Cite news</ref>
In December 2023, a second individual was reported as having died after consuming Panera's Charged Lemonade. The individual, Dennis Brown, died at age 46 after reportedly consuming three servings of Charged Lemonade at a Panera location in Fleming Island, Florida. Brown had high blood pressure, a developmental delay, attention deficit hyperactivity disorder (ADHD), and a chromosomal disorder that caused a mild intellectual disability and blurry vision, according to a wrongful death lawsuit filed by family members.<ref>Template:Cite web</ref><ref>Template:Cite web</ref> Social media commentators began to nickname the drink "the lemonade that kills you".<ref>Template:Cite magazine</ref><ref name="auto">Template:Cite web</ref>
The caffeine content was later reduced by Panera in December 2023, with the 30-ounce drink reduced to 237 mg and the 20-ounce to 158 mg.<ref name="auto"/> In May 2024, the company announced they would begin phasing out the drink.<ref>Template:Cite news</ref>
Delivery costs
In February 2024, Panera settled a class-action lawsuit for $2 million, which accused the company a year beforehand of misleading customers from 2020 to 2021 about its costs for delivery orders. Panera did not admit fault in the settlement.<ref>Template:Cite news</ref>
Menu and recent offerings
Panera Bread's menu continues to evolve with seasonal and health-conscious offerings, reflecting its efforts to appeal to a wide range of customers. In 2025, popular items included the Broccoli Cheddar Soup served in a bread bowl, the Bacon, Egg & Cheese Breakfast Sandwich on a croissant, the Cinnamon Crunch Bagel, and beverages such as the Iced Caramel or Vanilla Latte and Cold Brew Iced Coffee.<ref name="Shahid2025">Template:Cite web</ref>
See also
References
External links
Template:Fast-food chains of the United States Template:Authority control
- Pages with broken file links
- 1987 establishments in Missouri
- 2017 mergers and acquisitions
- Restaurants established in 1987
- American companies established in 1987
- American subsidiaries of foreign companies
- Bakeries of the United States
- Bakery cafés
- Companies based in St. Louis County, Missouri
- Companies formerly listed on the Nasdaq
- Culture of St. Louis
- Fast-food chains of the United States
- Fast-food franchises
- Fast casual restaurants