Sydsvenskan
Template:Short description Template:Multiple issues Template:Use dmy dates Template:Infobox newspaper
Sydsvenska Dagbladet Snällposten, generally known simply as Sydsvenskan (Template:IPA, Template:Lit), is a daily newspaper published in Scania in Sweden.
History and profile
Sydsvenskan was founded in 1870.<ref name=keg>Template:Cite book</ref> In 1871 the paper merged with Snällposten which was started in 1848.<ref name=keg/> Sydsvenskan is headquartered in Malmö<ref name=had/> and mostly distributed in southern Scania. Its coverage is characterized by local news from southwest Scania in addition to a full coverage of national, EU, and international news. The paper is owned by the Bonnier Group<ref name=swi/> which bought it in 1994.<ref name=had/>
It was one of the Swedish publications which featured news materials provided by the Swedish Intelligence Agency during World War II.<ref>Template:Cite book</ref> Until 1966, Sydsvenskan had close ties to the Rightist Party (now Moderate Party).<ref name="NE">Template:Cite encyclopedia</ref><ref>Template:Cite web</ref> In the Swedish debate about the country's role in the EU and in relation to the Eurozone, the paper has emphasized the importance of a closer political, economical, and cultural affiliation to Europe.<ref name="NE"/> Its stated editorial position is "independent liberal".<ref name=swi/>
The newspaper changed its format from broadsheet to compact format on 5 October 2004.<ref>Template:Cite news</ref><ref>Template:Cite news</ref>
Introduction and then removal of paywall
Sydsvenskan introduced a soft paywall in February 2013. Those who did not have a paper subscription could view a maximum of 20 free articles per month.<ref name="DMSå">Template:Cite web</ref> A year after, this was changed to 5 articles per week.<ref name="JSin">Template:Cite web</ref> Subscription models were available from 28 Swedish kronor, with the cheapest one giving full access to the website.<ref name="DMSå"/> In August 2014, this was raised to 59 Swedish kronor (around US$7.10), as the former price was an introductory price.<ref>Template:Cite web</ref> A year after the introduction of the paywall, 60,000 subscribers had created accounts on the website and 4,000 had purchased a digital subscription.<ref name="JSin"/>
In January 2016, Sydsvenskan removed the paywall, with the editor-in-chief Pia Rehnquist saying that having a paywall had led to a general belief that you had to pay to read the website. She also said that the digital part is going well but they thought it would better to reach more readers.<ref>Template:Cite web</ref><ref>Template:Cite web</ref>
Acquisition of Helsingborgs Dagblad
In the end of April 2014, Sydsvenskan acknowledged their intention to buy Helsingborgs Dagblad. A deal was reached in the end of May and the Swedish Competition Authority approved it around two weeks after.<ref>Template:Cite news</ref> A strong reason was reported to be that both newspapers had seen their ad revenue decrease heavily.<ref>Template:Cite web</ref>
Circulation
In 1998 the circulation of Sydsvenskan was 125,000 copies on weekdays and 146,000 copies on Sundays.<ref name=had>Template:Cite journal</ref> The paper had a circulation of 129,300 copies on weekdays in 2005.<ref name=swi>Template:Cite web</ref> It was 94,800 copies in 2012.<ref>Template:Cite web</ref> The circulation of the paper was 99,800 copies in 2013.<ref>Template:Cite web</ref>
See also
References
External links
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